the work

Over the past 15+ years, my work has taken many forms—brand identities, creative systems, storytelling tools, and experiences designed to connect people to ideas.

These projects span nonprofit and cultural organizations, media and entertainment, small businesses, and creative initiatives, each shaped by careful listening, collaboration, and a respect for what already exists. What you’ll see here is not a single style, but a shared sensibility: thoughtful, human, and made with intention.

brand & identity

Brand & Identity work at loft43 looks beyond a single mark to the full expression of a brand. These projects explore color, type, language, and atmosphere—creating cohesive systems that feel natural, intentional, and distinctly human.

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logos

A logo is often the first impression—but more importantly, it’s a distillation. Each mark here was shaped through conversation, observation, and a search for what feels true at the core. Some are bold, some are quiet, all are designed to age well and live comfortably across many contexts.

storytelling & communication

These projects focus on how ideas are shared and understood. From presentations to educational tools, the work is grounded in clarity, tone, and audience experience—using design and language to make information feel accessible, engaging, and meaningful.

South Side Home Movie Project (UChicago) Curriculum Toolkit

Interactive Window Installation | UChicago

Temporary Banner Installation + Exhibition | UChicago

"Who Needs a Career Coach Anyway" | Book Design

digital experiences

Digital Experiences are designed as spaces people move through. These projects focus on structure, flow, and usability—balancing clarity and creativity to create online environments that feel intuitive, welcoming, and aligned with the brand behind them..

Design by Erin E. (My Interior + Spatial Design Services Website